- Attention as selecting information to accomplish a task
Imagine that you run a laboratory in which you give people or animals stimuli (for instance, showing them shapes on a screen or making sounds) and you record their responses.
Sometimes, your subjects miss things in interesting ways. For example, in the Invisible Gorilla experiment, viewers are told to count how many times players pass a basketball, and most fail to notice a person in a gorilla suit who walks across the court (Chabris and Simon 2011).
This general approach dates back at least as far as Wilhelm Wundt’s psychology lab in Leipzig in the 1880s. Since World War II, psychologists have often posed an analogy between their subjects and computers–specifically, the large class of computers called “von Neumann Machines” (van Neumann 1945). These familiar devices have components that collect data (keyboards, cables, cameras), components that apply stored instructions to process data, components that store data, and components (such as printers and screens) that output the computed data.
Von Neuman sketched the design of a “very high speed automatic digital computing system” and then directed the team that built a prototype computer at the Institute for Advanced Study from 1948-51. According to his sketch, this machine’s computing function, its command function, and its memory function would “correspond to the associative neurons in the human nervous system.” The equivalents of our sensory and motor neurons would be “the input and the output organs of the device” (2.6).
If indeed a person or an animal is like a von Neumann machine, and it fails to notice something, the likely causes would seem to be a limitation of sensory function, a scarcity of computing power, or a failure of memory-storage. For example, if we miss the guy in the gorilla suit–as I did when I was first shown the video–it’s either because something was wrong with my eyes, I was focusing all my processing power on counting the basketball passes, or (conceivably) I saw the guy dressed as a gorilla but I failed to remember him. Most explanations emphasize limitations in our processing power, or “information-bottlenecks.” Then “attention” is whatever process we use to direct our finite processing capacity.
- Attention as care for another person
Now imagine that you are observing two friends in a conversation. One tells the other a sad story, and you think that she seeks an expression of sympathy or compassion from the other. But instead of displaying any emotion in response to the story, the other begins to talk about himself.
Here it is unlikely that we will think of a computer or an information-bottleneck. The problem is not that Harry is receiving too much data to be able to process Sally’s story. The problem is motivational. Harry does not care enough about Sally, possibly because he cares too much about himself.
Von Neumann machines have no motives and do not care. Their designers do. Engineers can make machines that scan patients to assist with medical care or that identify enemy soldiers to destroy them. Such differences are crucial, but they are not caused by the machines. They are encoded in the machines’ design, which could be different and which can be changed. Further upstream is an institution, such as a hospital or an army, that paid for (or ordered) the machine to be built. Behind the institution are the people who designed, supported, and led it.
Thus, when we think about this second case, we are likely to ask what Harry and Sally want and possibly what the culture and society have taught or encouraged each of them to do–not about their cognitive limitations.
In fact, people can overcome their inability to grasp or process another’s story by devoting more time to it. In lab experiments, reaction-time is often treated as evidence of attention, but in relationships, the time that we devote to attending anything or anyone is a variable under our control. Indeed, some people choose to devote their whole lives to attending to one thing.
- Attention as respect for something beyond me
Another example comes from Iris Murdoch:
If I am learning, for instance, Russian, I am confronted by an authoritative structure which commands my respect. The task is difficult and the goal is distant and perhaps never entirely attainable. My work is a progressive revelation of something which exists independently of me. Attention is rewarded by a knowledge of reality. Love of Russian leads me away from myself towards something alien to me, something which my consciousness cannot take over, swallow up, deny or make unreal (2001, p. 87)
In his beautiful and important book, Shop Class as Soulcraft, Matthew B. Crawford quotes this passage and suggests that the same is true of “any hard discipline, whether it be gardening, structural engineering, or Russian,” when “one submits to things that have their own intractable ways. Such hardness is at odds with the ontology of consumerism” (p. 65).
In these cases, a person attends less to another human being than to a complex and integrated object, whether it is a motorcycle, a natural language, or a garden. Duration is a sign of attention. I am not attending to a foreign language unless I commit considerable time to studying it.
The important questions about attention
I have learned from the laboratory research on attention, and I am sure that I would learn more if I read more and would benefit from that study. But this whole literature seems only distantly relevant (if at all) to urgent concerns about attention:
- What should we attend to?
- Who should we attend to?
- What should we do when we notice something about someone else?
- Do we attend too much to some things? (Candidates: ourselves, our own pleasures and aversions, trivia, doomscrolling)
- Do we attend too little to other things? (Candidates: nature, people who suffer)
- Which actions tend to involve worthy attention? (Candidates: skilled manual crafts, “deep reading,” friendship, prayer)
- Who and what affects our attention? Is their impact positive or negative?
- How can we design contexts in which attention is more often beneficial?
Why the first paradigm came to dominate
Graham Burnett (2026) offers a compelling history of the idea that attention means selecting information to accomplish a task. He mentions that “a huge percentage of the laboratory research on human attention conducted in laboratories in the United States across the watershed decades of the last century was hot-war- and Cold War–directed inquiry into human abilities to track and trigger on a stimulus—work centrally concerned with military operations” (Burnett 2026). Partly due to funding from the Defense Department, but not only for that reason, psychologists used increasingly sophisticated tools for measuring responses to stimuli. I would also emphasize the powerful metaphor of von Neumann-style computers after 1945 and the genuinely fascinating, interdisciplinary field of cybernetics, which peaked in the 1960s. All of these factors help explain why so much research has treated attention as selection of data to process.
Burnett says, “if in the 1950s the entire budget of the U.S. Department of Defense had been rerouted to fund the attentional research of a set of Tibetan monks, we would surely have inherited by 2020 quite a different scientific literature on human attention. Probably less essentially ‘cybernetic,’ and, it stands to reason, less focused on a variety of operationally oriented ‘tasks.'”
As Burnett acknowledges, the fact that any body of research has contingent reasons does not invalidate it. Psychology labs have generated real findings about attention as a solution to cognitive limitations. It’s just that we need to understand other phenomena that also deserve the word “attention” and that seem barely connected to this experimental literature.
Weil’s alternative
Simone Weil (1909-1943) suggests a very different agenda. She begins her short essay (or long aphorism) on “Attention and Will” by announcing, “It is not about understanding new things, but—through patience, effort, and method—coming to understand self-evident truths with one’s whole being.”
As if imagining a psychology lab (although I doubt she had that in mind), she writes, “The will has power only over a few movements of a few muscles, associated with the model of moving nearby objects. I can will to place my hand flat on the table. If inner purity, or inspiration, or truth in thought were necessarily associated with postures of this kind, they could be objects of the will.” But the will is not what concerns Weil. “Attention is an entirely different thing.”
A bit later, she writes,
The poet creates beauty through attention fixed upon reality. The same is true of the act of love. To know that this man—who is hungry and thirsty—truly exists just as I do: that is enough; the rest follows of its own accord. The authentic, pure values ?of truth, beauty, and goodness in human activity arise from one and the same act: a certain application of full attention to the object. The sole aim of education should be to prepare for the possibility of such an act through the exercise of attention.
I conclude with a passage from the same essay:
Solitude: In what, then, does its value lie? For one is in the presence of mere matter (even the sky, the stars, the moon, the blossoming trees)—of things of lesser worth (perhaps) than a human spirit. Its value lies in the superior capacity for attention. If only one could be attentive to the same degree in the presence of a human being…
Sources: Christopher Chabris and Daniel Simons, The Invisible Gorilla: How Our Intuitions Deceive Us (Harmony 2011); John von Neumann, First Draft of a Report on the EDVAC (1945); Iris Murdoch, The Sovereignty of the Good (Routledge Classics, 2001); Matthew B. Crawford, Shop Class as Soulcraft (Penguin 2009); Graham D. Burnett, “Human Attention as a Philosophical Problem: The Question, and the Nature of Questions,” Metaphilosophy 57:1-2 (2026): 3–22; Simone Weil, La pesanteur et la grâce (Librairie Plon, 1947).
See also: the age of cybernetics; effortful attention and moral responsibility; people as clusters of attention; The Art of Solitude; why the humanities could never be automated; etc.